Older Adults in Sonoma County to Get Fire-Safety Home Retrofits — for Free

In August 2020, the Walbridge Fire was spreading dangerously close to Franceen Levy’s home in Monte Rio, a town nestled in a bend of Sonoma County’s Russian River. Just a few miles north, Armstrong Woods was already burning, and across the street, Levy’s neighbor was about to hightail it.

“Normally, I don’t evacuate,” said Levy, who lives alone at age 76. “I didn’t evacuate during any of the other fires or floods.” She stayed in her house in 1986 and 2019 when the Russian River turned her neighborhood into an island. She stayed in 2017 when the Tubbs Fire ravaged nearby Santa Rosa.

But for the first time in the 25 years she has lived in her Monte Rio house, Levy grabbed her two cats and drove to a hotel room in Bodega Bay. She sheltered there for two days before returning to her home, which survived.

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Kathleen Rhodes

Kathleen Rhodes, Founder of What's Up Santa Rosa

Kathleen Rhodes is the founder and CEO of Appy Marketing, a digital marketing agency that specializes in helping small businesses and startups grow their online presence. With over 15 years of experience in the industry, Kathleen has a proven track record of delivering successful marketing campaigns that drive results. Her passion for technology and innovation has led her to develop cutting-edge strategies that leverage the latest digital tools and platforms. Kathleen is known for her strategic thinking, creative problem-solving, and unwavering commitment to her clients’ success. Under her leadership, Appy Marketing has become a trusted partner for businesses looking to thrive in the digital age.

What's Up Santa Rosa

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