Fires give wineries, hotels another challenge as summer winds down

In recent years, when wildfire smoke choked the air in Sonoma County, Clay Mauritson, co-owner of Mauritson Wines in the Dry Creek Valley, would close the winery’s outdoor patio and only host visitors inside the tasting room.

This time around, however, coronavirus restrictions on indoor dining and drinking have taken that option off the table. So after the Walbridge fire erupted in the hills near Healdsburg two weeks ago, Mauritson decided to close the winery to the public until Sept. 2.

That’s meant canceled wine tasting reservations and lost revenue for the family-owned operation as it recovers from a nearly three-month, pandemic-induced shutdown that was lifted in late May.

“We’re going to roll with the punches,” Mauritson said. “That’s what the theme of this year has been.”

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Kathleen Rhodes, Founder of What's Up Santa Rosa

Kathleen Rhodes is the founder and CEO of Appy Marketing, a digital marketing agency that specializes in helping small businesses and startups grow their online presence. With over 15 years of experience in the industry, Kathleen has a proven track record of delivering successful marketing campaigns that drive results. Her passion for technology and innovation has led her to develop cutting-edge strategies that leverage the latest digital tools and platforms. Kathleen is known for her strategic thinking, creative problem-solving, and unwavering commitment to her clients’ success. Under her leadership, Appy Marketing has become a trusted partner for businesses looking to thrive in the digital age.

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