Californians fail to meet Newsom’s water-savings target amid growing drought

Californians are falling well short of the governor’s call for 15% water-savings, even as state officials warn of yet another year of crippling water shortages ahead.

In new water-use data released Tuesday for July, when Gov. Gavin Newsom began asking residents to voluntarily cut back because of the two-year drought, urban water consumption across the state dropped just 1.8%, compared with the same month last year.

Southern California’s unrelenting thirst drove the disappointing numbers. Los Angeles, San Diego and their surrounding communities, which make up a bulk of the state’s population, conserved hardly any water in July, recording a cumulative 0.1% decline over the same month in 2020.

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Kathleen Rhodes

Kathleen Rhodes, Founder of What's Up Santa Rosa

Kathleen Rhodes is the founder and CEO of Appy Marketing, a digital marketing agency that specializes in helping small businesses and startups grow their online presence. With over 15 years of experience in the industry, Kathleen has a proven track record of delivering successful marketing campaigns that drive results. Her passion for technology and innovation has led her to develop cutting-edge strategies that leverage the latest digital tools and platforms. Kathleen is known for her strategic thinking, creative problem-solving, and unwavering commitment to her clients’ success. Under her leadership, Appy Marketing has become a trusted partner for businesses looking to thrive in the digital age.

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