Stretch of Santa Rosa Avenue to see overhaul, one of several road projects planned downtown

A prominent section of Santa Rosa Avenue will undergo a face-lift this year as the city seeks to beautify the southern entrance to downtown and improve connections for cyclists and pedestrians.

Rows of plastic orange posts have lined the street in recent weeks as road crews kicked off a monthslong project that will see lanes of traffic between Sonoma and Maple avenues reduced from four lanes to two to improve traffic flow.

Plans also call for installing new bike lanes to help close gaps in the city’s bike network along Santa Rosa Avenue.

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Kathleen Rhodes

Kathleen Rhodes, Founder of What's Up Santa Rosa

Kathleen Rhodes is the founder and CEO of Appy Marketing, a digital marketing agency that specializes in helping small businesses and startups grow their online presence. With over 15 years of experience in the industry, Kathleen has a proven track record of delivering successful marketing campaigns that drive results. Her passion for technology and innovation has led her to develop cutting-edge strategies that leverage the latest digital tools and platforms. Kathleen is known for her strategic thinking, creative problem-solving, and unwavering commitment to her clients’ success. Under her leadership, Appy Marketing has become a trusted partner for businesses looking to thrive in the digital age.

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